Interactive Marketing Engagement Case Studies

Read how these top brands use marketing engagement and digital experiences to increase sales opportunities and revenue, marketing conversions, and more! 

The Interactive Marketing Engagement Case Studies includes the following brands: FedEx, Centermark, BASF, Key Equipment Finance, Arcserve, UBM, Purchasing Power, VSP, and Dell.

ion interactive
82% average growth in month over month revenue
FedEx (Courier)
ion interactive
4X higher e-commerce conversions - exceeding goal by 80%
Purchasing Power (Specialty E-retailer)
ion interactive
10X more sales opportunities over a two year span
Dell (Computer Hardware & Software)
ion interactive
36% increase in conversions in first interactive launch
Key Equipment Finance (Equipment Financing Solution)

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ion interactive
82% average growth in month over month revenue
FedEx (Courier)
ion interactive
4X higher e-commerce conversions - exceeding goal by 80%
Purchasing Power (Specialty E-retailer)
ion interactive
10X more sales opportunities in a two year span
Dell (Computer Hardware & Software)
ion interactive
36% increase in conversions from first launch
Key Equipment Finance (Equipment Financing Solution)

Interactive Marketing Engagement Tips

Interact by hovering over the below infographic to explore our Interactive Marketing Engagement Tips

Explore the infographic below.

AB Testing

A/B TESTING

A/B Test continuously. Learning what makes your content performance improve on a regular basis is exactly what you need to optimize your landing pages and drive the strongest results. Test everything from colors, messaging, and CTA’s, and even layout. This has helped our clients drastically improve on long term interactive content strategies.

AB Testing

A/B TESTING

A/B Test continuously. Learning what makes your content performance improve on a regular basis is exactly what you need to optimize your landing pages and drive the strongest results. Test everything from colors, messaging, and CTA’s, and even layout. This has helped our clients drastically improve on long term interactive content strategies.

Engaging Content with relevance and purpose

USER EXPERIENCE

75% Engaging Content with relevance and purpose. A user should be able to quickly understand what the page is about, in the context of how they arrived, and the necessary actions intended to complete the goal of your landing page.

Engaging Content with relevance and purpose

USER EXPERIENCE

Engaging Content with relevance and purpose. A user should be able to quickly understand what the page is about, in the context of how they arrived, and the necessary actions intended to complete the goal of your landing page.

Designed for Conversions

SHARE EVERYWHERE

Layout Designed for Conversions. The following should stand out in contrast to the rest of the page. Logo in the top left, phone in the top right, form on the right and above the fold.

Designed for Conversions

SHARE EVERYWHERE

Social Media ranks as the second most used area for interactive content. Perfect for sharing, engaging and distribution.

Interactive Content

INCREASE ENGAGEMENT

Interactive Content. We’ve seen a 94% lift in customers who have used interactive infographics, assessments, calculators, white papers, landing pages, lookbooks & tours, quizzes, and more.

Interactive Content

INCREASE ENGAGEMENT

Interactive Content. We’ve seen a 94% lift in customers who have used interactive infographics, assessments, calculators, white papers, landing pages, lookbooks & tours, quizzes, and more.