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Don't have account in Ion U?
Don't have account in Ion U?
Request AccessWelcome to Ion U!
Our courses in Ion U are quick and high-impact, designed to let you learn ion at your own pace, using on-demand videos and practice exercises.
Explore
We offer a variety of learning paths suited for various roles and objectives.
Find the learning path that's right for you.
100 SERIES -
Admin Overview
200 SERIES -
Basics of Publishing
200 SERIES -
Basics of Publishing
300 SERIES -
Advanced Publishing
300 SERIES -
Advanced Publishing
400 SERIES -
Designer
400 SERIES -
Designer
400 SERIES -
Building Assessments
400 SERIES -
Building Assessments
400 SERIES -
Building Calculators
400 SERIES -
Building Calculators
Ion - 100 SERIES
Administrative Overview
Learning Path
This learning path is intended to provide Ion users with an orientation of the console, how to launch creatives, and an optional overview to reporting and analytics. Each lesson includes relevant practice exercises to help build your Ion skills quickly. Upon completion of this learning path, users should have a solid understanding of navigating the Ion console, launching experiences, and leveraging the reporting features in Ion to help the team bring your interactive content to life!
Total required video module time: 47 minutes
*The Reporting & Analytics training is optional for completion of this Learning Path, and is about 40 minutes to complete.
100 SERIES -
Admin Overview
100 SERIES -
Admin Overview
200 SERIES -
Basics of Publishing
300 SERIES -
Advanced Publishing
300 SERIES -
Advanced Publishing
400 SERIES -
Designer
400 SERIES -
Designer
400 SERIES -
Building Assessments
400 SERIES -
Building Assessments
400 SERIES -
Building Calculators
400 SERIES -
Building Calculators
Ion - 200 SERIES
Basic Publishing Learning Path
This learning path is intended for Ion users who are new to working with marketing technology and web publishing tools and software or looking for the quickest option for training on core concepts of publishing in Ion. This learning path begins with an orientation and dives into how to get started with a new project, make basic edits and updates, launch creatives, and includes an optional overview of reporting and analytics. Upon completion of this learning path, users should be able to utilize all basic and some intermediate Quick Start experiences without customization, and be on your way to bringing your content to life!
Total required video module time: 67 minutes
*The Reporting & Analytics training is optional for completion of this Learning Path, and is about 40 minutes to complete.
100 SERIES -
Admin Overview
100 SERIES -
Admin Overview
200 SERIES -
Basics of Publishing
200 SERIES -
Basics of Publishing
300 SERIES -
Advanced Publishing
400 SERIES -
Designer
400 SERIES -
Designer
400 SERIES -
Building Assessments
400 SERIES -
Building Assessments
400 SERIES -
Building Calculators
400 SERIES -
Building Calculators
Ion - 300 SERIES
Advanced Publishing Learning Path
This learning path is intended for Ion users that have familiarity and expertise working in marketing technology and web publishing tools and software. This learning path begins with an orientation and dives into learning how to update content, adapt page layouts, work with interactive components, forms, launch creatives, and includes an optional overview of reporting and analytics. Upon completion of this learning path, users should have a solid understanding of building in Ion Quick Starts using Expert-level features, and how to make your content come to life!
Total required video module time: 138 minutes
*The Reporting & Analytics training is optional for completion of this Learning Path, and is about 40 minutes to complete.
100 SERIES -
Admin Overview
100 SERIES -
Admin Overview
200 SERIES -
Basics of Publishing
200 SERIES -
Basics of Publishing
300 SERIES -
Advanced Publishing
300 SERIES -
Advanced Publishing
400 SERIES -
Designer
400 SERIES -
Building Assessments
400 SERIES -
Building Assessments
400 SERIES -
Building Calculators
400 SERIES -
Building Calculators
Ion - 400 SERIES
Designer Learning Path
This learning path is intended for Ion users with a design background who have worked with software like Adobe's Creative Suite, and are familiar with drag-and-drop web page editors. This learning path is composed of three types of lessons: Core Concepts, Ion Specific Features, and Tips and Tricks. It starts from a blank slate and highlights the steps to build an interactive infographic, including defining the wireframe and layout, adding branding and content, UX features, adding animation and interactivity, and some unique ways to make all of this come together faster and easier. Key lessons include relevant practice exercises to help build your Ion skills quickly. Upon completion of this learning path, users should have a solid understanding of what can be created in Ion and how to make your content come to life!
Total video module time: 147 minutes
*The Reporting & Analytics training is optional for completion of this Learning Path, and is about 40 minutes to complete.
100 SERIES -
Admin Overview
100 SERIES -
Admin Overview
200 SERIES -
Basics of Publishing
200 SERIES -
Basics of Publishing
300 SERIES -
Advanced Publishing
300 SERIES -
Advanced Publishing
400 SERIES -
Designer
400 SERIES -
Designer
400 SERIES -
Building Assessments
400 SERIES -
Building Calculators
400 SERIES -
Building Calculators
Ion - 400 SERIES
Building Quizzes/Assessments
Learning Path
This learning path is intended for users that have familiarity and expertise working in marketing technology and web publishing tools and softwares. This learning path begins with an orientation and dives into learning how to update content, adapt page layouts, work with interactive components, forms, launch creatives, and includes a course with a focus on building quizzes/assessments in Ion. An optional overview of reporting and analytics is included at the end of the learning path. Upon completion of this learning path, users should have a solid understanding of building in Ion Quick Starts using Expert-level features, and how to bring assessments and quizzes to life in Ion!
Total video module length: 167 minutes
*The Reporting & Analytics training is optional for completion of this Learning Path, and is about 40 minutes to complete.
100 SERIES -
Admin Overview
100 SERIES -
Admin Overview
200 SERIES -
Basics of Publishing
200 SERIES -
Basics of Publishing
300 SERIES -
Advanced Publishing
300 SERIES -
Advanced Publishing
400 SERIES -
Designer
400 SERIES -
Designer
400 SERIES -
Building Assessments
400 SERIES -
Building Assessments
400 SERIES -
Building Calculators
Ion - 400 SERIES
Building Calculators
Learning Path
This learning path is intended for users that have familiarity and expertise working in marketing technology and web publishing tools and softwares. This learning path begins with an orientation and dives into learning how to update content, adapt page layouts, work with interactive components, forms, launch creatives, and includes a course with a focus on building calculators in Ion. An optional overview of reporting and analytics is included at the end of the learning path. Upon completion of this learning path, users should have a solid understanding of building in Ion Quick Starts using Expert-level features, and how to bring a calculator to life in Ion!
Total video module length: 171 minutes
*The Reporting & Analytics training is optional for completion of this Learning Path, and is about 40 minutes to complete.
TRAINING PLANNER
Which Ion Training is
Right for You?
Answer two quick questions and get a recommendation on which training path is your perfect fit.
Question 1 of 2
What’s your role?
Marketer
Marketer
Marketer
Designer
Designer
Designer
Developer
Developer
Developer
Marketing
Technologist
Marketing
Technologist
Marketing
Technologist
Executive
Executive
Executive
< back
Question 2 of 2
Which best describes your background?
Basic
Our Basic Publishing Learning Path is ideal for those looking to learn the ion basics, and users who are newer to marketing technology software platforms or web publishing tools. You’ll learn how to use the Quick Start Cloud, update content, basic styling and animations.
Basic
Our Basic Publishing Learning Path is ideal for those looking to learn the ion basics, and users who are newer to marketing technology software platforms or web publishing tools. You’ll learn how to use the Quick Start Cloud, update content, basic styling and animations.
Basic
Our Basic Learning Path is ideal for those looking to learn the ion basics, and users who are newer to marketing technology software platforms or web publishing tools. You’ll learn how to use the Quick Start Cloud, update content, basic styling and animations.
Advanced
If you know your way around modern marketing technology and CMS platforms, and have the time and commitment to learn ion’s expert-level features, then this level is right for you. With the Advanced Publishing Learning Path, you'll learn the basics, plus interactive component features and how to modify page structure.
Advanced
If you know your way around modern marketing technology and CMS platforms, and have the time and commitment to learn ion’s expert-level features, then this level is right for you. With the Advanced Publishing Learning Path, you'll learn the basics, plus interactive component features and how to modify page structure.
Advanced
If you know your way around modern marketing technology and CMS platforms, and have the time and commitment to learn ion’s expert-level features, then this level is right for you. With the Advanced Publishing Learning Path, you'll learn the basics, plus interactive component features and how to modify page structure.
Designer
Our Designer Learning Path is perfect for those with web design expertise, responsive design background, CSS, and a have experience and fluency in professional design software platforms.
Designer
Our Designer Learning Path is perfect for those with web design expertise, responsive design background, CSS, and a have experience and fluency in professional design software platforms.
Designer
Our Designer Learning Path is perfect for those with web design expertise, responsive design background, CSS, and a have experience and fluency in professional design software platforms.
< back
Ion - Specialty Courses
The Ion - Specialty Courses serve as an extension to one of the main learning paths in the 100-400 series.
These courses are designed to be a great way for you to expand your knowledge around the Ion platform and interactive content.
Expand to review Specialty Courses (+)
Become a Team Leader
in Ion U
Review course details (+)
Become a Team Leader
in ion U
You can become a Team Leader in ion U to add new users to your team, assign learning paths and courses, and review training progress.
Total video module time:
5 minutes
Explore courseTotal video module time:
5 minutes
Tags, conversions and tracking
Review course details (+)
Tags, conversions and tracking
This course highlights the importance of applying tags and marking conversions within your ion creatives, which helps to better understand how users interact with content you create. You'll learn how to apply tags, mark conversions, and find where to review metrics. Learn about the global script library to incorporate any third-party tracking scripts within your ion console.
Total video module time:
14 minutes
Reporting & analytics
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Reporting & analytics
This course covers the performance and reporting gauges in ion and scheduling console reports. Concepts covered include the performance gauges at the portfolio, campaign and creative levels, and the settings options for pulling ad hoc reports and scheduling reports to be delivered via email. Additional support and reference material is included at the end of the course.
Total video module time:
40 minutes, 16 seconds
Interactive
Content Strategy
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Interactive
​Content Strategy
This course is intended for anyone who is looking for guidance on interactive content strategy. This course begins by introducing you to the fundamentals of interactive content strategy, then outlining new ways to look at your static content in order to help define your content strategy. The course concludes by showing you how to pick the right type of content for your audience rather than selecting at random.
Total video module time:
28 minutes
Interactive Content
Best Practices
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Interactive Content
Best Practices
This course begins with an intro to interactive content, popular types of content, how to re-purpose an existing static piece, getting started, optimizing and testing interactive content, design best practices and more. Within this course, we’ll spotlight existing assets and resources available on ion’s website, as guides for learning how to successfully strategize, concept and build your interactive content.
Total video module time:
88 minutes
Landing Pages
Best Practices
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Landing Page
Best Practices
This course is intended for ion users who are looking to learn best practices as it relates to creating landing pages. This course begins with an overview with the basics of landing pages, covers tips and suggestions for considering your user's journey to and through your landing page, and how to optimize your landing pages based on best practices and through testing.
Total video module time:
11 minutes, 18 seconds
Building
Landing Pages
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Building
Landing Pages
This course is intended for ion users who are looking to understand how to get started with building new landing page experiences. This course begins with the basics of how to choose a landing page quick start template and covers editing and publishing a landing page template, reviewing interactive components, working with forms, testing and quality assurance, and launching the experience.
Total video module time:
75 minutes
Creating and
editing forms
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Creating and
editing forms
This course begins with building a basic lead capture form, and expands into concepts like using Choice Group inputs, styling with micro-themes, lightbox forms that open in an overlay, multi-step forms, publishing dynamic thank you content and saving your forms into ion's global Snippet library so you can easily re-use and scale your forms across many content experiences.
Total video module time:
47 minutes
Managing SEO
in Ion
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Managing SEO
in ion
This course is intended for users who have already completed either the Core, Expert or Designer training series in ion U and are looking to understand how to apply ion's SEO features to support a specific SEO strategy. This course begins with an overview of SEO and interactive content, includes videos for where to use ion's SEO features, as well as practice exercises and helpful tips for using the features to support your SEO strategy.
Total video module time:
10 minutes
QA &
Proofing
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QA &
Proofing
This course is intended for ion users who are almost ready to launch a new creative and looking for guidance on best practices for proofing and quality assurance. This course covers tips for proofing content and setting meta tags, how to QA and review responsive layouts, and ensuring forms function and submit. Optional modules at the end of the course highlight how to QA an embedded experience, and how to review/test logic and rules. You can find support materials at the end of the course to to refer back to for specific topics relevant to the course.
Total video module time:
45 minutes
Ion
hacks
Review course details (+)
ion
hacks
This course is intended for ion users with experience working in the ion platform, or have previously completed the Designer and/or Expert courses in ion U. Upon completion of this course, users can expect to learn tips and tricks for working in the platform, based on frequently asked questions and common practices adopted by ion's creative services team.
Total video module time:
51 minutes
Achievements & Certifications
Earn badges.
Share achievements.
Unlock unique badges that you can share amongst your teammates and professional network to highlight your skills. The more you advance, the more rare the badge.
Exhibit mastery.
Become Ion Certified.
Unlock special badges as you complete more advanced courses and certifications, to show off your sharp skills.
*This is currently free for all active customers!
Compete for top spot.
Get a cool digital crown.
For an extra level of fun, compete with your teammates to see who can advance the furtherst and unlock the most achievements.
Explore support site
